11 June 2023
Legally Influencer: regulation and compliance in influencer marketing
0 Comments9 Minutes
25 April 2023
The web of corporate failure: why do so many strategies fail?
When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm.…
0 Comments4 Minutes
22 March 2023
Place Branding: better branding, better country
Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin…
0 Comments3 Minutes
18 February 2023
Content trends on social media: maximising brand impact
If you don't exist online, you don't exist at all. With billions of people around the world using various platforms to…
0 Comments4 Minutes
18 February 2020
Aligning corporate and personal brand
Many years ago, I worked for my parents who own a video production company. Because it is a family business, you…
0 Comments5 Minutes